Your website’s usually your customer’s very first interaction with your business. Kind of like a first date. And like any first date, you want to make the right impression. You should be looking slick, showing off your glittering personality, and leaving customers day-dreaming about introducing you to their parents.

Whether you need a key couple of pages, or the whole shebang taken care of, I’ll write words that’ll keep your customers keen – not just for date number two, but for a long-term, committed relationship.

With a HelloElo web copy package, you’ll get:

• In-depth competitor research
• Interviews with employees and past clients
• A visual layout (AKA wireframes) to clarify the flow and make life easy for your web designer
• Engaging, entertaining, SEO-friendly copy that’ll convert casual browsers into loyal customers

Nothing sets your business apart from its competitors quite like a clear, consistent brand strategy. It’s just so important to nail down who your business is – and, more importantly, who your customers want it to be.

Are they looking for a sassy best pal? A trusted advisor? A no-nonsense disciplinarian?

Whatever your business’s unique personality is, clarifying it will help you cut through the clutter, boost your sales, and grow into a brand your customers don’t want to live without.

With a HelloElo brand strategy package, you’ll get:

• In-depth competitor research
• Interviews with employees and past clients
• A shiny new tag-line
• An ideal customer avatar, outlining exactly what makes your target audience tick
• A brand strategy document, clarifying your business’s personality and point of difference
• A customised tone-of-voice guide, that’ll help your business show up clearly and consistently.

Done right, emails are one of the most valuable tools you can add to your marketing belt. When a customer lets you into their inbox, it’s as though they’ve invited you over for a cuppa. And if you’re planning on popping by, you want to make sure they’re happy to see you – and keen to have you over for round two.

HelloElo can help with:

• Welcome sequences that start you and your customers off on the best foot ever
• Newsletters that people will actually look forward to reading
• Long-play sequences that’ll take customers from slightly sceptical, to throwing their money at you.

Consistently showing up with compelling content and great creative work is a brilliant way to boost your business, and connect with your customers.

From TV scripts to blog posts, radio ads to how-to videos, I’ve written content and dreamt up creative campaigns for some of New Zealand’s biggest brands – and I can do the same for you.

HelloElo can help with:

• TV and radio scripts
• Creative concepting
• Blog posts
• Online film scripts
• Brochures
• Case studies
• And a whole lot more.