When you’re chugging through the day-to-day of running a business, finding the mental capacity to even CONSIDER getting outside help can be tough enough. Let alone actually going out there and getting it. But bringing in the experts is a great shortcut to making your...

Building your site without making wireframes first is kind of like deciding to build your house without any blueprints. As in, probably not the best idea. A smart, beautiful, and easy-to-navigate website starts with rock-solid wireframes. And while they’re usually thought of as part of the...

A solid brand strategy is one of the most valuable things a business can have. It’s the number one way to clarify your brand’s story, mission, and purpose - as well as its personality, and the way it should communicate. It’s pretty much the key...

In 2013, a blog I made accidentally went internet-famous. One night I was just sitting on my couch, wondering what it’d look like if I photoshopped Beyoncé’s face onto Vermeer’s “Girl With a Pearl Earring” (spoiler alert: amazing). And by the time my alarm went off...

Meet my gorgeous pup, Rufio. Professional tennis-ball-chaser, luncheon-meat-lover, and expensive-shoe-ruiner. They say owning a dog teaches you things. And whoever “they” are, they are 100% right. Rufio’s taught me how to love unconditionally. How to actually enjoy exercising. And how to bottle up the fury of finding...